I’m a Senior Graphic Designer with 15+ years of experience, with branding and visual identity at the core of my work.

My strength isn’t just in execution. I enjoy figuring out what a project needs, making thoughtful creative decisions, and seeing the work through from direction to completion.

Over the years, I’ve worked across branding, campaigns, products, packaging, e-commerce, digital, and print, collaborating with local and international teams across different industries. Whether I’m building a visual identity, developing a campaign, designing a product, or working within an existing system, I care about clarity, consistency, and the details that make good design work.

I’m also interested in the systems behind good design—creating templates, improving workflows, and exploring new tools and AI-assisted ways of working that make production smarter and more efficient.

Outside of design, I’m usually watching something feel-good or planning my next beach escape.

Cheers!